Kevin Gould - Glamnetic Co-Founder ($130M+ Projected Annual Revenue) | $1M to $50M in One Year Nearly Broke This Beauty Brand

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Kevin Gould is the co-founder of Glamnetic, the beauty brand behind the magnetic lashes and press-on nails now sold in Ulta and other major retailers. He and co-founder Ann McFerran launched the company in 2019. In its first full year it grew from about $1 million to $50 million in revenue, without raising any outside capital. When the lash market cooled after COVID and ad costs jumped, Kevin led the move into press-on nails, which became the company's next big growth engine. Today Glamnetic sells more than 600 products, including licensed collections with the MLB, NFL and Harry Potter, and is on track to bring in more than $130 million a year.

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➡️ Talking Points

00:00 – Intro

01:45 – The Mental Toughness Entrepreneurs Need

05:41 – How to Learn an Industry From Scratch

07:03 – Why Outsiders Can Win Big

09:27 – How to Find the Right Co-Founder

10:48 – The Power of Rational Delusion

14:36 – The $40M Pivot That Changed Everything

21:56 – Sponsor Break

23:16 – The Costly Mistake of Rushing Decisions

25:59 – How to Vet a Business Partner

28:20 – How to Lead a Team Through a Pivot

31:12 – Becoming the CEO Your Company Needs

36:27 – Why Every Founder Needs a Trusted Circle

38:45 – Build Your Own Founder Network

40:08 – Sponsor Break

42:15 – Why Great Mentors Don’t Give One-Size-Fits-All Advice

45:47 – AI Lowers the Barrier, Not the Work

47:32 – Don’t Let AI Replace Your Thinking

49:05 – The 20-60-20 AI Framework

52:03 – The Consumer Trends to Watch

53:44 – Why Brands Need to Be Everywhere

54:57 – Talk to Your Customers

58:53 – How to Keep Brand Messaging Consistent

1:00:13 – Founder-Led Content Is Still the Best Marketing

1:02:29 – How a Founder’s Role Changes as You Scale

1:03:37 – Work-Life Balance as a CEO

1:05:35 – Take the 10-Year View