Lisa Song Sutton - 8-Figure Entrepreneur & Venture Capitalist | How to Build Multiple Businesses From Scratch With No Experience
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Lisa Song Sutton is a serial entrepreneur, real estate investor, and venture capitalist who launched multiple eight-figure businesses from scratch — starting with Sin City Cupcakes in 2012, then expanding into shipping, swimwear, and luxury real estate — all while working full-time at a law firm with no prior business experience. A daughter of a U.S. Air Force Vietnam War veteran, she now serves as General Partner of The Veteran Fund, a $20M venture capital fund investing in veteran-led companies. A member of the Young Presidents' Organization, former Global Shaper selected by the World Economic Forum, and named a Top Ten Social Entrepreneur to Watch by Inc., Lisa is a living proof that bold action and a willingness to learn on the fly can turn an idea into an empire.
➡️ Show Links
https://www.instagram.com/lisasongsutton/
https://www.linkedin.com/in/lisasongsutton/
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➡️ Talking Points
00:00 – Intro
01:21 – Making Six Figures at 26
05:16 – Lessons from 11 Years in the Cupcakes Business
09:52 – How Involved Should Founders Be
11:17 – Scaling Through People and Partnerships
15:55 – Partner Up or Go Solo
17:00 – Questions to Ask Before Partnering
20:38 – What to Keep and What to Delegate
23:39 – Sponsor Break
25:35 – How to Spot Great Opportunities
32:21 – Sexy vs Essential Businesses
35:42 – The Math Behind Every Opportunity
38:27 – Why Veteran Founders Stand Out
45:28 – Are Veterans Better Entrepreneurs
50:56 – What Comes Next
53:03 – Sponsor Break
55:14 – Does Parenthood Make You a Better Founder
59:45 – The Seasons of Life
1:02:59 – Balancing Love and Ambition
1:16:05 – One Lesson to Pass On