Lessons - Why 99% Think Too Small | Bobby Castro - From $25K to $1 Billion Exit

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In this "Lessons" episode, Bobby Castro, entrepreneur and investor who scaled from $25K to a $1 billion exit, shares how mindset drives lasting success. He emphasizes the power of maintaining a positive mental attitude, not just as motivation but as a daily discipline that fuels resilience and consistency. Bobby explains why true growth starts from within, how the law of attraction and focused energy shape outcomes, and why valuing every “non-refundable minute” turns time into the most valuable resource for creating opportunities and wealth.
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In this Lessons episode, explore how a positive mental attitude shapes consistency, resilience, and long-term success. Discover why true growth begins with mastering mindset before chasing strategies. Understand how the law of attraction and focused energy direct daily actions toward meaningful goals, and uncover why valuing non-refundable minutes transforms time into the most powerful investment. What is outside of just, you know, verbatim, positive mental attitude? I see you wear that shirt a few times. So what is positive mental attitude from your lens? What does it mean? It's more than just a positive mental attitude. I'm assuming it's some sort of like life mantra that you live and you breathe and whatnot. So what is it? It's a very sensitive topic. So if you go back to the day of the squallies, my first job, every time I went to the squallies, it was so bright, beautiful, the most beautiful day on earth. Sorry, someone's calling here, the most beautiful day on earth. But then when I went home, you remember all that passion, all those personalities I talked about, beautiful people. But when I went home, all the misery, all the furniture being picked up, all the fleas, all the stuff that a lot of families are struggling with, it was so negative. I came crashing down so bad to the point where you become depressed. But then when you go to work, you're so positive. I had to really start adapting when I had to go back to home. I had to be extremely positive because if not, dude, I was up and down all around. I was growing this momentum I was building was becoming a big problem. Positive mental attitude means consistency. I am like this all day every day. This is no exact. I am not a clown on social media pretending here. I don't get paid for this. I don't truly doing this out of my heart. I'm in a good spot in life. I know there's Bobby's out there. There's so many Bobby's out there, but they're not willing to surrender. I mean, I don't think there's a lot of people that are willing to surrender. That PMA all day every day, if you keep it, you stay with it. It will reward you. But you have to be really willing to surrender to say, and I'm a big thing about law of attraction, man of fast. I love to book the secret. I tell young people, someone get it, some of them are not ready to get it. The power of what you attract comes from your attitude. It comes from the way you think and the way that that is what the inbound is. What you're expecting is what you're like a no brainer because I'm so good at it now, but in the beginning it was hard, but I didn't have another Bobby. There was no social media. If I see another dude like Bobby, I would recognize him. I'll say for sure I will listen to him. I'm only giving reminders. This is no strategy strategies get when you're then you hit a level in business, when you're ready to pivot and scale, not pre pivot or ready truly to pivot that strategies. But right now, I believe the core of any success starts within you, man. It's all you, you are the best investment. You got to get your crap rise. You have to a lot of people. I don't care if Bobby, I got $5 million to invest and I love private equity. I invest in entrepreneurs. Remember, I said, I invest in entrepreneurs. I don't invest in companies. I understand the importance. I am looking for the other Bobby. I am looking for this duplication. I found a few on social media. I probably maybe put $34 million to work already. And the power is all start to you. I don't care. You got $10 million. You are going to fail or chances are you will fail. If you're mentally not prepared, dude. See, I actually you mentioned the secret and law of attraction and it comes up again and again, and it's something that for a long time, I had a lot of trouble wrapping my head around personally. My girlfriend is a big proponent of it. She speaks about manifestation, law of attraction. For a long time, I was like, oh, that's, you know, that doesn't make any sense. But then I started to understand the more because I'm a kind of person that needs to understand something. So I actually had Joe Vitali on here. If you watch the secret, you know him and I had him on a couple of shows back. And at this point, when I spoke to him, I had already sort of understood a little bit more with the law of attraction. I tried to put it in very practical terms for people to understand so that they could understand if you're pragmatic or you, you know, you're a little bit unaware of how it works. And like somebody like me who does a little bit more of a due diligence when they try and adopt a new concept that, you know, so the way that I understand it and the way that I make sense to me and I want to always speak about this when we speak a law of attraction is when you think about something that you want. And you always think about it and you're always saying that you're going to get it. Every single action you take during your day is going to be is going to be focused on that thing, even subconsciously. So it's not magic. It's not just happenstance. It's not, you know, higher level beings just magically saying you ask for it here it is. It's you always opening up your mind. Like you said, you're open to receive. And it's you always taking these small little actions, small little steps focused on the right thing because you know that you can do it. And you're not going to take those steps if you don't think you can do it because why would you that's insanity. If you don't think you can do something, why would you take an action towards it. But if you believe that you can actually do something, everything you do as crazy as it is, you'll do it because you're like, you know what, I think I can get there. And that's, you know, that's, that's the best way I've always found it described and that makes sense to me. I don't have the better way to describe it that you said you said it beyond perfectly beyond perfectly. And what you just explain you outlined it, people at least try it. It's boring. It's like a time to question yourself. I mean, what is this? Is this a freaking cult? Is this a religion? What are they got me doing here? You will become very productive, very efficient because it's all about what you're manifesting. You said it perfectly. I've been on a lot of podcasts. You said it better than I can say it. No, no, man. Not at all. Not at all. It's just awesome. And it works for me. I can't, you know, a lot of people that have tremendous success. I belong to an organization. It's about 800 members. The global personal net worth is over 80 billion. These people are far more successful than me. And guess what, man? I'm here in the same stories over and over from beautiful people. When I say beautiful global success beyond financial rewards, they feel really good. Imagine being financially free and feeling good, not because of the money. You just have this, this Hawaiian way to you, man, that you're just, you're riding it. Yeah. Well, it's, it's, it's not, money makes you, money doesn't make you happy. Money just gives you opportunity. That's right. You can choose to whatever you want. And if you, if you have the opportunity, you can make the decisions to make you happy, right? You can go on vacation whenever you want. You can live wherever you want. You can send your kids to whatever school you want. Those are options and opportunities. Money is just a facilitator. So I think that that's where people, you know, money is not, I always, I hate when people have money is evil, money is, no, it's not. Money is, money is a tool. Money is a, money is a transaction. That's all it is. So, you know, it's, it's very easy to get more. If you, you don't already have it, you just got to open up yourself to trying new things. I think the, the barrier to entry for, you know, you spoke about social media, about putting yourself out there, about side hustles, like, it's very easy to make extra money. I know people that now make like six figures plus easily on fiber and all these things doing like freelance work. And that just started as, okay, I have a couple of hours on the weekend. And then, you know, you do anything for five or 10 years, you're going to see some results if you keep it up for five or 10 years. And that's a fraction of your life. Imagine just, you know, every, every, every business that I've seen successful, you see all these like small little family own business now, like, you know, they're all driving the porches and the fruars and Lamborghini, they all have the $5 million home. They just hustled for 10 years. They didn't have business, you know, they didn't have, they didn't have a crazy business strategy. They didn't have all these resources. They probably started. They're probably, you know, not living in the best, the most beautiful house when they started the townhome condo apartment, whatever. And they just hustled. And then you did that for 10 years. And after 10 years, you're going to get somewhere. You're going to, there's no way you aren't. You know, so, you know, the power of small wins, the compound effect is scary. I like to use 120 months because young people don't like to hear 10 years. So just 120 months. It's like around the block. It's not that long. No, no, no. And now even 10 years is the long time for somebody who puts in the effort. Like if, you know, I think that 10 years, I think you can, I think you can, I don't say fast track. But you can get some, I've been doing this, I've been doing this podcast. I don't even want to talk about me that much. But I'm just, it's all, it's all sort of like I drawn my own personal example. I've been doing this podcast for about a year and a half. And I've had, I've had yourself, I've had Guy Kawasaki, Anthony Scaremucci, Joe Vitale, Jack Canfield, Grant Cardone, I have about 10,000 downloads per podcast. That's been about a year and a bit of me just figuring out how to podcast. So that's it. Yeah, maybe I took a couple extra hours on the weekends to learn how to set up a camera or to do this or that or whatever. But it's like, I'm not a podcast expert. I've never done this before. I just didn't stop. I think that's the attitude that you took with your businesses. You just didn't stop. And then you found success. Eventually, it wasn't like you did it in the, like, well, actually, when you scaled, it was pretty quick. But the first, the first part of your life was, was, was tough. And then once you started to figure out, and once you started to make money, you realize, now it's not so hard, right? So I, and that's where the non-refundable minutes came into play. Let's talk about that. I want to know that, you know, I, I look back so many years because I'm 53. So I look back so many years that I burn and invest my non-refundable minutes the wrong way. It's like, oh, my gosh, I can never get them back. That's why I tell young people, if you can just pick up on this earlier and settle later. Now, forget about whatever my network is. It probably could have been 100 times more. If, but that's a power of social media. That's a power of good people with good hearts by blowing up their heart to people with good intentions, no modes. I don't want no money from nobody, man. I don't get investors. I don't sell packages. I'm just this wack dude that saying Bobby, you could do this, man. You're all over the place. You could do this. You're burning your non-refundable minutes. You're never going to get them back. So what, so the concept of non-refundable minutes. It's just as simple as it sounds. It's just if you, is there anything else outside of like just like the fact that if you, if you waste your time, that's it. It's gone. Is there any other like, you know, ways to optimize your max? I mean, there is a, there's a little sauce to it and pretty much anybody can see the second grader. If you really invest your non-refundable minutes, you have 24 hours. Imagine getting three days out of one day. But not work. I'm not talking about working all 24 hours and people think, oh my god, you're just going to be exhausted. No, no, you're not being efficient. You're not being productive. That is the power of non-refundable minutes. So your, your minutes worth maybe 10 cents today. Imagine it one day worth $70 or the Walmart family worth $70,000 a minute. Every minute that goes by the Walmart family makes $70,000. Imagine the compound effect of paying attention to your non-refundable minutes. Well Bobby, it's not all my money. I agree. But money allows you resources. I am one that gives back. I love helping people, especially don't have, they have very limited resources. We are so fortunate. We have so many resources. It's so easy to be successful in America. Well, that's easy for you Bobby. No, no, if you prepare, this will stay in. I didn't make it up. When preparation meets opportunity, magic happens. That's why it goes back to being self-improve. You've got to be prepared for opportunities. And the reason you're not seeing it Bobby Castro's, you're not prepared. They're everywhere. I see them all over.



























