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The idea of birds on slingshots trying to save their eggs from green pigs may seem rather strange, but if you’ve played any mobile games in the past decade, this idea is sure to ring a bell.
The Angry Birds (@angrybirds) games were hugely popular among players of all ages and interests. But with such an odd game concept, how on earth did they manage to become this successful?
Today, we'll be examining how a small Scandinavian company launched its app about birds fighting pigs into a celebrated global franchise with over 50 million downloads and 200 million minutes of daily game play.
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