May 15, 2021

Steve Hoffman, Chairman of Founders Space | Everything You Wanted to Know About Starting a Business

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In this week's episode we sit down with Steve Hoffman, Chairman & CEO of Founders Space.

Founders Space is one of the world’s leading incubators and accelerators. He’s also an angel investor, limited partner at August Capital, serial entrepreneur, and author of several award-winning books. These include Make Elephants Fly and Surviving a Startup.

Hoffman is a serial entrepreneur, founding and exiting two venture-backed startups, in the areas of games and entertainment.

Hoffman went on to launch Founders Space after his own successes, with the mission to educate and accelerate entrepreneurs. Founders Space has become one of the top startup accelerators in the world. Hoffman has trained hundreds of startup founders and corporate executives in the art of innovation and provided consulting to many of the world’s largest corporations, including Qualcomm, Huawei, Bosch, Intel, Disney, Warner Brothers, NBC, Gulf Oil, Siemens, and Viacom.

➡️ Show Links

➡️ Books (Aff Link)

The Five Forces That Change Everything -

Make Elephants Fly: The Process of Radical Innovation -

Surviving a Startup -

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➡️ Talking Points

00:00 - Steve Hoffman, Chairman of Founders Space

08:34 - Lessons learned from working from entrepreneurs around the world.

14:43 - How to start a business, with just an idea.

19:45 - How to hire your first employees.

25:38 - What do you do with bad hires?

29:42 - How to bootstrap a company.

34:14 - What to think about when looking for investors.

42:37 - What is growth leadership?


Stories worth telling.

Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary.

On this podcast, you'll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups and entrepreneurship.

Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures and politicians. All who have achieved success through both wins and losses, to learn more about their life, their ideas and insights.

He sits down with leaders and mentors and unpacks their story to help pass those lessons onto others through both experiences and tactical strategy for business professionals, entrepreneurs and everyone in between.