"If I stick with this for an unreasonable amount of time, I figure I can at least build something worthwhile."

That was my thesis when I started podcasting. Turns out, most people don't even get past episode two. A decade later? Well, let's just say that unreasonable commitment has paid off.

Here's the lesson:

• Success isn't a sprint; it's a damn marathon. Most people vastly underestimate what they can achieve in a few years of focused effort.
• Reverse engineer what works. Don't reinvent the wheel. Study the successful and adapt their strategies to your own work.
• Community is king. It takes time to build a genuine, engaged following. Nurture those relationships.

What's YOUR unreasonable goal? Where can you commit to showing up for the next decade, even when it feels tough?

#persistence #longtermthinking #communitybuilding