Lessons - The Crucial Role of Customer Experience | Tiffani Bova, Author & Global Salesforce Evangelist

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This episode of "Success Story: Lessons" features Tiffani Bova, Author & Global Salesforce Evangelist. She dives deep into the intricacies of company growth, the importance of employee experience, and how companies can miss the mark. Here are the key takeaways:

• Modernizing Growth Strategies: Tiffani discusses how she took tried and true strategies for growth and modernized them using tools like Social, Mobile, Cloud, Big Data, and AI.

• Customer Experience as True North: The importance of focusing on what customers want and need, but also recognizing the role of employees in delivering brand promises.

• Employee Experience (EX) and Customer Experience (CX): The tight connection between the two and how companies that excel in both see faster growth rates.

• The Real Impact of Unhappy Employees: Tiffani touches on the "great resignation," quiet quitting, and unionization, emphasizing the need for companies to balance customer and employee satisfaction.

• Being Customer-Centric: While being customer-centric is essential, Tiffani stresses the importance of ensuring employees are equally engaged and have a positive experience.

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https://successstorypodcast.com

YouTube: https://youtu.be/Hb0dmL-J4Jw

Podcast: https://podcasts.apple.com/us/podcast/success-story-with-scott-d-clary/id1484783544?i=1000616433933

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