July 7, 2021

How To Market Bitcoin And Crypto With Aubrey Strobel, Head of Communications at Lolli


➡️ About The Guest

Aubrey Strobel is the Head of Communications at Lolli, a platform where you earn free Bitcoin while shopping online. She discovered crypto in 2016 and worked for a few different blockchain projects shortly after wrapping up her journalism degree. 

She is a regular contributor for coindesk, has had her works featured by NBC, speaks globally on crypto and blockchain, and today, both Lolli and Aubrey are household names within the crypto scene.

➡️ Talking Points

00:00 - Intro

02:50 - Aubrey’s origin story.

07:42 - Transitioning from journalism to crypto.

12:36 - Leading the charge in the crypto space.

15:15 - The marketing play for a brand new crypto blockchain project.

24:19 - Lolli’s social media marketing strategy.

28:05 - The responsibility of being an educator in the blockchain space.

36:26 - Navigating a tumultuous market.

39:17 - Lolli’s global expansion plans.

41:22 - Where will Bitcoin be in 10 years from now?

42:50 - Is Aubrey a Bitcoin maximalist?

50:19 - The biggest misconception about Bitcoin?

52:19 - Aubrey’s advice to her younger self.

57:19 - Advice for young entrepreneurs.

➡️ Show Links

https://twitter.com/aubreystrobel

https://www.instagram.com/aubreystrobel/

https://www.lolli.com/

➡️ Show Sponsor

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➡️ Success Story Podcast

Stories worth telling.

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Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures and politicians. All who have achieved success through both wins and losses, to learn more about their life, their ideas and insights.

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