Aug. 9, 2021

How Robinhood Made Investing Easy and Accessible to Everyone #scottsthoughts


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Fintech has emerged as a rapidly expanding industry, and improved accessibility has been one of the significant contributors to its success.

Fintech companies have adapted their products according to the preferences of the millennial demographic, using simplicity, user-friendliness, and transparency as their guiding principles. A company that has been successful at exploiting this dynamic is Robinhood.

Robinhood is leading the modernization of investments because it offers everyone an equal opportunity to participate in the financial markets.

Today, I'm going to walk you through Robinhood's story as well as discuss three strategies Robinhood used to get 1m+ customers before they even had a working product.

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