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In the last few years, Southeast Asia has seen a rapid increase in ride-sharing apps. One of these companies is Grab (@grabsg). This company saw an opportunity and took it by storm, quickly becoming one of the most successful startups in history.
Grab even beat Uber as the top ride-sharing app in Southeast Asia and has gone beyond being a “Decacorn” — a company worth more than 10-billion dollars. This breakdown will explore how they did it and what you can learn from their success story.
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